Once we had refreshed the global value proposition and messaging for the International Baccalaureate, we created a global campaign that used video ‘story’ ads to target students, parents, teachers and schools. Our headlines and photography delivered strong clickthrough rates and made this campaign easy to roll out across different markets and languages with outstanding results.
We launched Motorola’s APX NEXT radio – crystal clear emergency comms that can make the difference between life and death. To get it right, we shot original photography and video, which used on a successful landing page, web banners, social content, live webinars and more.
Most organisations are stuck explaining what SASE is. We elevated Telstra’s campaign by demonstrating what Telstra’s SASE solutions actually do to help businesses achieve their goals. We supported salespeople with enablement tools and got the message out with a targeted digital campaign. To capitalise on this message, we took customers on a journey to a free, no-commitment network consultation that helped them better understand the benefits and how to seize the opportunity.
How do you describe sophisticated technology to high-level military personnel in a way that’s quick and clear, but not patronising? We used video, animation and infographics to bring Microsoft and partner technologies to life, revealing their true value to operational forces.
When Covid-19 hit, Motorola Solutions wanted to explain to mining operators how their innovative video and radio solutions could help keep everything safe. We built an animation and interactive infographic that quickly showed how it could be done.