Telstra wanted their first-time presence at Gartner Symposium to be noticed. We brought them attention with a creative campaign that played on Gartner’s theme of “Unleash Possibility”. Across the promo video, social ads, landing page, expo stand and speaker content, this mini integrated campaign brought their theme to life and garnered attention amid the conference clamour. Plus, we designed a rad retro t-shirt for the 80s throwback event.
With the severe tech skills shortage here and around the world, Microsoft Australia led a global program to outsmart traditional methods of recruitment and tap into hidden potential in existing workforces and empower candidates to access supported and fast-tracked study then connect with employers.
We love tech and education, so helping Microsoft launch Tech Talent Generator was a sweet Venn of our passions. We made intro and explainer vids, plus wrote and designed the website.
The site and videos will roll out globally.
Thanks to two strategic acquisitions and a new AI joint venture, Telstra had everything they needed to deliver industrial automation – except the messaging and ad campaign. So Brains developed “smart industry made simple” ads, eDMs, hero videos, OOH, campaign landing page and thought leadership for a national campaign and roadshow targeting mining, supply chain, energy and construction.
The impact? Unprecedented media interest and customer leads.
Motorola Solutions had already digitised the old paper-based system for Australia’s National Heavy Vehicle Regulator. Now they needed us to explain what a difference it made. We created a stunning video and written case study that became the core of a multinational campaign.
We launched Motorola’s APX NEXT radio – crystal clear emergency comms that can make the difference between life and death. To get it right, we shot original photography and video, which used on a successful landing page, web banners, social content, live webinars and more.
Most organisations are stuck explaining what SASE is. We elevated Telstra’s campaign by demonstrating what Telstra’s SASE solutions actually do to help businesses achieve their goals. We supported salespeople with enablement tools and got the message out with a targeted digital campaign. To capitalise on this message, we took customers on a journey to a free, no-commitment network consultation that helped them better understand the benefits and how to seize the opportunity.
When Covid-19 hit, Motorola Solutions wanted to explain to mining operators how their innovative video and radio solutions could help keep everything safe. We built an animation and interactive infographic that quickly showed how it could be done.